Getting started with Facebook Competitors' Analytics

Facebook Competitor Analytics lets you track your competitors’ performance, posting trends, and engagement rates. By creating competitor lists, you can benchmark your strategy, spot trends, and make data-driven decisions.


In this Article:

How to Add a Competitor

1
Go to Home and click Analytics.
2
In the left panel, click on Facebook under Competitor Analytics.

3
On the Competitor Analytics dashboard, click Create New to start a new competitor list.

4
Add a title for your competitor list. Enter the competitor’s Facebook page name. A list of matching results will appear — click the page you want to add.

5
The competitors you’ve added will appear below the input field. • To remove a competitor, click the cross (×) button. • Click Continue to create the list.
Your competitor list is now added! It will appear on the dashboard with the created date & time.

Manage Competitors

Easily manage your competitor lists:

• To edit a list → hover over it and click the pencil icon. • To delete a list → click the trash icon.

✨ Note: Updating your competitor list keeps your insights fresh and relevant — like giving your dashboard a little spring cleaning 🌸

FAQs

1. How many competitors can I add to a list?

You can add up to 5 competitors per list.

For more accounts, create multiple lists to stay organized.

2. Can I edit or delete a competitor list after creating it?

Yes! Hover over the list and click the pencil icon to edit.

Click the trash icon to delete the list entirely.

3. Can I add both Instagram and Facebook competitors in the same list?

No, each list is platform-specific. Create separate lists for Instagram and Facebook.

4. Can competitors see that I’m tracking them?

No. Competitor tracking is completely private. Your competitors won’t be notified.

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