What's a Token and How To Refresh Token Expiry?
What is Token Expiry and what does 'Expiring in X days' mean?
If your Social Account in ContentStudio is disconnected, then publishing, moderation, and analyzing content for your page and account will come to a halt. That is why making sure that all your social accounts' access is authorized. When you authorize a page, the token is automatically created.
Each social media platform authorization has a different expiration date. For instance, Linkedin has 60 days and Facebook has 90 days limit. Conversely, other networks do not have token expiration.
You can confirm your expiration date anytime by going to Settings > WorkSpace Settings > Social Accounts. Then simply look under the Token Status to learn the expiration date of your accounts token.
(This means ContentStudio has access to your social networks for 39 days. You will need to reconnect after this time period.)
Why is it needed?
While ContentStudio itself may require a refresh of account tokens due to long periods of inactivity, social platforms like Facebook have their own safety precautions due to which tokens for certain platforms have different expiration dates.
How will users be notified before a token expires?
How Can I Reconnect My Account?
In any case, if you need to reconnect your account, here's what to do: