What's a Token and How To Refresh Token Expiry?
What is Token Expiry and what does 'Expiring in X days' mean?
If your Social Account in ContentStudio is disconnected, publishing, moderation, and analyzing content for your page and account will come to a halt. That is why making sure that all your social accounts' access is authorized. When you authorize a page, you create a token.
Each social media platform authorization has a different expiration date. For instance, Linkedin has 60 days and Facebook has 90 days limit. Conversely, other networks do not have token expiry.
You can confirm your expiration date anytime by going to Settings > WorkSpace Settings > Social Accounts. (follow the steps for token re-connectivity mentioned below)
(This means ContentStudio has access to your social networks for 39 days. You will need to reconnect after this time period.)
Why is it needed?
Tokens can expire after a specified amount of time period, or when a user changes their password, re-authorization will be required. Otherwise, ContentStudio will not be allowed to access your social account.
It is important that everyone has current authorization to avoid the issues above.
How will the user be notified before the token expires?
How Can I Reconnect My Account?
In any case, if you need to reconnect your account, here's what to do: