Video Specifications for Pinterest

File size

2GB max.

Encoding

H.264 or H.265

Length

4 seconds - less than 15 minutes; recommended lengths for video ads: 6-15 seconds

Text

Title: Up to 100 characters. If there is no title, the description will show in the feed. Description: Up to 500 characters. For either title or description, the first 50-60 characters will likely show up in the feed.

Aspect ratio

Required for standard video: Taller than 1.91:1 and shorter than 1:2. Recommended for standard video: 1:1 (square) or 2:3, 4:5, or 9:16 (vertical). Required for max. width video: 1:1 (square) or 16:9 (widescreen)

No container

DV/DVCPROAVC (H.264)HEVC (H.265)MPEG-1MPEG-2

PCM

Audio video interleave (AVI)

UncompressedCanopus HQDivX/XvidDV/DVCPRO

Dolby Digital (AC3)Dolby Digital Plus (EAC3)Dolby E frames carried in PCM streamsMP3MPEG AudioPCM

Adobe Flash

AVC (H.264)Flash 9 FileH.263

AAC

Matroska

AVC (H.264)PCMMPEG-2MPEG-4 part 2VC-1

AACDolby Digital (AC3)Dolby Digital Plus (EAC3)WMAWMA2

IMF

Apple ProResJPEG 2000 (J2K)

PCM

MPEG Transport Streams

AVC (H.264)HEVC (H.265)MPEG-2VC-1

AACAIFFDolby Digital (AC3)Dolby Digital Plus (EAC3)Dolby E frames carried in PCM streamsMPEG audioPCMWMAWMA2

MPEG-1 System Streams

MPEG-1MPEG-2

AACAIFFDolby Digital (AC3)Dolby Digital (EAC3)MPEGAudio PCM

MPEG-4

UncompressedAVC Intra 50/100DivX/XvidH.261H.262H.263AVC (H.264)HEVC (H.265)JPEG 2000MJPEGMPEG-2MPEG-4 part 2VC-1

AACDolby Digital (AC3)Dolby Digital Plus (EAC3)PCMWMAWMA2

MXF

UncompressedApple ProResAVC Intra 50/100DNxHDDV/DVCPRODV25DV50DVCPro HDAVC (H.264)JPEG 2000 (J2K)MPEG-2Panasonic P2SonyXDCamSonyXDCam MPEG-4 Proxy

AACAIFFDolby E frames carried in PCM streamsMPEG AudioPCM

QuickTime

UncompressedApple ProResAVC Intra 50/100DivX/XvidDV/DVCPROH.261H.262H.263AVC (H.264)HEVC (H.265)JPEG 2000 (J2K)MJPEGMPEG-2MPEG-4 part 2QuickTime Animation (RLE)

AACMP3PCM

WebM

VP8VP9

Vorbis

WMV/ASF

VC-1

WMAWMA2