How to view posts analytics in Planner

Post Analytics allows users to easily access detailed performance insights for their posts. These features allow users to view post-specific analytics and seamlessly navigate to the Analyze module for more in-depth metrics. By providing quick access to relevant data, these tools help users track and optimize the performance of their social media content.

Let us dive in! 🌊

In this article

Accessing post analytics in the Planner module

1
Go to the Publisher.

2
Open the post preview from any view in the Planner.

3
Once the post preview opens, you will see two tabs on the right side of the modal:
  • Post Discussion – Displays comments related to the post.
  • Post Analytics – Provides social media-specific stats.
4
Click the Post Analytics tab to view platform-specific metrics. Each social media platform has its own engagement and performance stats.

How to view social account stats from post analytics

1
At the bottom of the Post Analytics tab, there is an option to view the complete stats of the selected social account. Clicking this will open the analytics in the Analyze module, where you can see detailed performance metrics.

2
Click this statement to view detailed stats in the Analytics module. The specific social media account associated with the post will automatically be selected.

Analytics availability based on Post Status

1
Post Not Published Yet (e.g., Draft, Failed, Scheduled, Rejected, In Review, Missed Review, Published):
A message will appear stating:

"Analytics will be available 24 hours after the post is published. Data is synced every 24 hours."
2
Published Posts:
Once the post is published, the info icon in the Post Analytics tab will display:

"New data is synced every 24 hours. You will see the latest updates after the next sync."
3
Specific social media platforms have limitations or are not yet supported for analytics tracking. In these cases, the following messages will be shown:
  • Post analytics for Twitter are currently unavailable due to API limitations.
  • Post analytics for Google My Business are not yet available. We’re evaluating support for this platform.
  • Post analytics for Threads are not yet available. We’re evaluating support for this platform.
  • Post analytics for Tumblr are not yet available. We’re evaluating support for this platform.
  • Post analytics for Bluesky are not yet available. We’re evaluating support for this platform.
4
In situations where analytics data cannot be retrieved because of platform restrictions, the following message will be displayed:

"Analytics for this post are not available due to platform limitations."

FAQs

Q1: How often is my post-analytics data updated?

A: Analytics data can take 24 hours to update fully after publishing, but once it’s live, it is refreshed periodically to keep you updated on your post’s performance.

Q2: What if I don’t see any analytics for my post after it’s published?

A: If you don’t see analytics right away, it’s likely still processing. Give it 24 hours for the complete data to appear.

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